Monday, 12 September 2011
European Supermarket Magazine interviews me about social media for its Beauty Report
My interview includes my thoughts on the development of social media within the beauty industry, the importance of beauty bloggers within a company’s marketing plan and how social networking sites can benefit beauty brands.
You can read the interview by clicking and zooming in on the image above, or click here to see the full magazine and the Pan-European Beauty Report Part 2 online. The beauty report starts on page 44 and my interview is on pages 50-51.
Visit ESM’s website at www.esmmagazine.com.